TF International Securities expert Ming-Chi Kuo — maybe best known for his Apple supply chain insights — said in an ongoing note to investors that he’s increasing his 2019 shipment gauges for Samsung’s new Galaxy S10 phone by as much as 30 percent from 30 million to 35 million units to 40 million to 45 million units. Kuo said pre-request interest for the new Samsung phones, which incorporates the Galaxy S10e, the Galaxy S10 and Galaxy S10+, is “better than expected.”
Samsung and Apple saw diminished shipments in 2018, which were to a great extent accused on costly phones and changing wireless carrier subsidy models. Individuals are additionally utilizing their old phones for longer than at any other time. Kuo clarified why the S10 may work to support Samsung.
“We believe that the better-than-expected shipment momentum of S10 series is due to (1) the market’s bearish view on high-end smartphone growth, (2) spec differentiation from iPhone models, including an ultrasonic fingerprint on display (FOD), rear triple-camera, and bilateral wireless charging, (3) much better-than-expected demand in China market, and (4) trade-in programs.”
Kuo didn’t develop Samsung’s prospects in China, however Samsung isn’t at present even a top five player in the market, where Apple has lost ground to local players including Xiaomi and Huawei, which both sell progressively reasonable phones. However, the idea that Samsung’s most recent gadget could be gaining traction there is huge. Apple CEO Tim Cook told CNBC in January that the vast majority of the downturn in iPhone deals occurred in China because of financial headwinds in the nation.
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